We reduce customer acquisition costs for 7-9 figure e-commerce brands with high impact creatives & expert paid media
Work with us →
I didn’t know what an ampoule was.
54%
below CAC target
Brands that work with Paparazzi grow 3.2x faster and are 2.6x more profitable than the industry average
Work with us →Our team has helped brands become industry leaders
Pela Case
Impact
IvyRX
Know
Intelligent Change
Qure
Kineon
Denver Modern
Moonpod
Equip Foods
Sorelle
Wynk
Growth team optimized for rapid iteration & scaling
Growth
Scale and iterate on the best performers for profitable scale.
Partnerships
Leverage top creators from our network of 100,000+ influencers.
Analysis
In-depth insights & reporting driven by advanced marketing science.
Editing
High-performance creative strategies and content editing.
Testing
Optimize ad testing with whitelisting campaigns and cost caps.
Our Proprietary Creator Marketplace
Creators connect with brands through our gifting program, producing tailored content that aligns with each brand’s guidelines, website story, and creative brief.
How does influencer whitelisting work?
Real creators. Branded product in-frame. We whitelist their handles and run ads that look native.
01
Influencers create content
We tap our 400k+ network and produce UGC with on-pack branding optimized for ads.
02
We run ads from their accounts
Whitelisted Meta / Instagram / TikTok handles unlock native social targeting.
03
Scale with higher ROAS
Weekly new creatives + better relevance. Whitelisting averages ~36% lower CAC.
The Paparazzi difference
A customized DTC growth strategy — website, branding, creative, and paid media — executed by operators who treat performance like a craft.
Full-Funnel Optimization
Landing page → website → checkout. Lift AOV, CVR, and gross profit per visitor.
Creative Feedback Loops
Data-guided analysis + raw creativity. Metrics become the next ad concept.
Influencer Network & Know-How
Scale, tracking, and a curated creator network for velocity and performance.
LTV: Your Cash Multiplier
Acquire on highest-LTV products. Post-purchase upsells, bundles, email & SMS — so every visitor prints more profit.
Creative Strategy Flywheel
A real spinning system — research feeds personas, scripts, production, then analysis loops back.
Data-driven creative that performs at scale
Top-tier creative production expertise for websites, brand films, and ads.
- Unique concepts — storyboarded, scripted, shot, edited
- Edited variations with different angles from our content dictionary
- Scroll-stopper variations (first 3 seconds rebuilt as new tests)
Why brands choose Paparazzi
Our paid media team doesn’t just manage ads — we bridge strategy, creative, website, and performance.
Full-Funnel Optimization
From cold acquisition to retention — every stage of the buyer journey.
Creative-Driven Growth
Creative is the new targeting — hooks, messages, emotional angles that win.
Proven Outcomes
Brands regularly see 20–40% CAC reductions and 2–3x engagement within 60 days.
Strategic & Data-Driven
Most agencies spray & pray. We deliver a full-funnel program for long-term incremental growth.
Why do clients work with Paparazzi?
Creative Diversity Gap
Keeping swim lanes fresh across personas feels impossible in-house.
Stretched Resources
Internal teams are maxed. Partners are too tactical or too slow.
Non-Strategic Partners
Past agencies lacked creative-informed buying and real incrementality.
Our testimonials
Ready to scale profitably?
For DTC brands that need predictable growth — websites, branding, influencers, and paid social that lower CAC while scaling revenue. Request your free growth audit.