@import url("https://fonts.googleapis.com/css2?family=Fraunces:ital,opsz,wght@0,9..144,500;0,9..144,600;0,9..144,700;1,9..144,500;1,9..144,600&display=swap");

/* Color psychology — same black cinema, hotter desire, brighter type
   Black  = authority / night / Wieden
   Ivory  = editorial luxury / Koru
   Peach  = appetite, action, heat, conversion
   Brass  = money, high-ticket */
:root {
  --peach: #ff6a3d;
  --peach-2: #ff8a62;
  --ivory: #fff6eb;
  --muted: rgba(255, 246, 235, 0.72);
}

.hero-kicker {
  display: inline-block;
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--peach);
  margin: 0 0 1.15rem;
}

.hero {
  align-items: end;
  padding-top: calc(var(--nav-h) + 1.25rem);
}
.hero-copy {
  padding-top: 0.5rem;
}
.hero h1 {
  font-family: Fraunces, "Times New Roman", serif;
  font-optical-sizing: auto;
  font-weight: 600;
  font-size: clamp(2.35rem, 5.2vw, 4.45rem);
  line-height: 1.02;
  letter-spacing: -0.03em;
  max-width: 16ch;
  color: var(--ivory);
  text-shadow: 0 10px 40px rgba(0, 0, 0, 0.55);
}
.hero .btn-pill {
  background: #fff;
  color: #111;
}

.hero h1 em {
  font-style: italic;
  font-weight: 500;
  color: var(--peach);
}

.hero-scrim {
  background:
    linear-gradient(105deg, rgba(0, 0, 0, 0.94) 0%, rgba(0, 0, 0, 0.72) 38%, rgba(0, 0, 0, 0.28) 100%),
    linear-gradient(180deg, rgba(0, 0, 0, 0.5) 0%, transparent 38%, rgba(0, 0, 0, 0.78) 100%);
}

.hero-lead {
  color: rgba(255, 246, 235, 0.86);
  max-width: 44ch;
  font-size: clamp(1.05rem, 1.7vw, 1.22rem);
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 1.1rem 1.5rem;
}

.hero-note {
  font-size: 0.72rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: rgba(255, 246, 235, 0.55);
}

.btn-pill {
  box-shadow: 0 10px 30px rgba(255, 106, 61, 0.18);
}

.btn-pill:hover {
  transform: translateY(-3px);
  box-shadow: 0 16px 40px rgba(255, 106, 61, 0.32);
}

.btn-ghost {
  color: var(--ivory) !important;
  background: transparent;
  border: 0;
  font-weight: 600;
  text-decoration: none;
}

.btn-ghost:hover { color: var(--peach) !important; }

/* S8E8-style crafts / clients strips */
.ticker {
  overflow: hidden;
  border-block: 1px solid rgba(255, 255, 255, 0.1);
  background: #050505;
  padding: 1.15rem 0;
}
.ticker-label {
  font-size: 0.7rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--peach);
  text-align: center;
  margin: 0 0 0.65rem;
  font-weight: 700;
}
.ticker-track {
  display: flex;
  width: max-content;
  gap: 2.4rem;
  animation: ticker 38s linear infinite;
  font-family: Fraunces, serif;
  font-size: clamp(1.35rem, 2.4vw, 1.85rem);
  font-weight: 500;
  color: var(--ivory);
  white-space: nowrap;
  padding-inline: 1.2rem;
}
.ticker-track span { opacity: 0.35; color: var(--peach); }
@keyframes ticker {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

.sec.ivory {
  background: var(--ivory);
  color: #14110e;
}
.sec.ivory .h2,
.sec.ivory .big-line { color: #14110e; }
.sec.ivory .lead { color: #4a433c; }
.sec.ivory .step {
  background: #fff;
  border-color: rgba(20, 17, 14, 0.1);
  color: #14110e;
}
.sec.ivory .step p { color: #5a534c; }
.sec.ivory .n { color: var(--peach); }

.display {
  font-family: Fraunces, Georgia, serif;
  font-weight: 600;
  letter-spacing: -0.03em;
}

.pain-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1rem;
  margin-top: 2rem;
}
.pain-grid article {
  padding: 1.5rem 1.4rem;
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: 18px;
  background: linear-gradient(180deg, rgba(255, 106, 61, 0.07), transparent 55%);
}
.pain-grid h3 {
  font-family: Fraunces, serif;
  font-size: 1.35rem;
  margin: 0 0 0.45rem;
}

.quote-rule {
  font-family: Fraunces, serif;
  font-style: italic;
  font-size: clamp(1.4rem, 2.6vw, 2rem);
  line-height: 1.35;
  max-width: 28ch;
  margin: 2.2rem 0 0;
  color: var(--ivory);
}

.faq details {
  border-bottom: 1px solid rgba(255, 255, 255, 0.12);
  padding: 1.05rem 0;
}
.faq summary {
  cursor: pointer;
  font-weight: 650;
  font-size: 1.05rem;
  list-style: none;
  display: flex;
  justify-content: space-between;
  gap: 1rem;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+";
  color: var(--peach);
  font-size: 1.35rem;
  line-height: 1;
}
.faq details[open] summary::after { content: "–"; }
.faq details p {
  color: var(--muted);
  margin: 0.75rem 0 0.2rem;
  max-width: 58ch;
}

.card, .step, .wheel-legend article, .inf-card {
  transition: transform 0.35s cubic-bezier(0.22, 1, 0.36, 1), border-color 0.35s, box-shadow 0.35s;
}
.card:hover, .step:hover, .wheel-legend article:hover, .inf-card:hover {
  transform: translateY(-6px);
  border-color: rgba(255, 106, 61, 0.55);
  box-shadow: 0 18px 40px rgba(255, 106, 61, 0.12);
}

.stats3 strong { color: var(--ivory); }
.sec.ivory .stats3 strong { color: #14110e; }

@media (max-width: 780px) {
  .pain-grid { grid-template-columns: 1fr; }
  .hero h1 { max-width: none; }
}